Why Price Per Kilo Is Misleading: The Smarter Way to Evaluate Fulvic Acid Ingredients & It's Cost Per Serving
- John Kowalski
- Jun 18
- 2 min read
When cost and concentration collide, formulators need clarity, not just a good deal.
In the world of health and wellness formulation, innovation often hinges on one deceptively simple question: What’s it going to cost? But when evaluating concentrated actives like fulvic acid, the better question is: What am I really getting for the price I pay?
At first glance, many fulvic powders on the market appear budget-friendly—until you realize that most are heavily diluted. The true cost isn’t in the price per kilo. It’s in the price per effective dose.
Let’s take a closer look.
The Fulvic Acid Equation: Concentration Matters
When sourcing functional ingredients like fulvic acid, you're really paying for the active compound—the part that delivers the health benefits consumers seek. If you’re formulating for detox, trace mineral support, antioxidant activity, or cellular energy, your fulvic acid better have the science—and the strength—to back up the claim.
That’s where concentration comes in. And it’s why MLG-50® Powder, with an industry-leading 40% fulvic acid concentration, is changing how R&D teams evaluate cost-effectiveness.
The Numbers Behind the Narrative
Let’s break it down using industry-standard test methods (LAMAR and ISO) to compare MLG-50 against other popular fulvic powders:
Product | Fulvic % | Price/kg | Cost per 20mg serving |
MLG-50® Powder | 40% | $325 | $0.016 |
Silajit Powder A | 10% | $225 | $0.045 |
Fulvic Powder A | 10% | $200 | $0.040 |
Silajit Powder B | 17% | $260 | $0.031 |
Fulvic Powder B | 46% | $1,000 | $0.043 |
With up to 63% lower cost per serving, MLG-50 offers not only superior potency but also superior value.
Why This Matters to Product Innovators
If you’re leading product innovation, you’re under pressure to create formulas that stand out, perform, and stay within budget. Ingredient cost is important, but so are efficacy, sourcing, and compliance.
MLG-50 was designed with your challenges in mind:
High concentration means lower inclusion rates.
Clean-label, naturally sourced from a rare U.S. mineral deposit.
Scientifically validated for antioxidant and trace mineral activity.
Backed by transparent testing and documentation.
In short, it’s not just a powder. It’s a platform for creating results-driven products that your customers will love and your team can proudly stand behind.
Don’t Settle for Low Cost—Demand High Impact
A cheaper kilo may look good on paper. But a product that underdelivers? That costs you more than money. It costs you consumer trust, competitive edge, and formulation freedom.
With MLG-50, you get more of what matters—and less of what doesn’t.
If you're formulating for real results, it’s time to rethink what value truly means.
Let’s Talk Fulvic That Performs.
Get a sample of MLG-50® or speak with our product specialists to explore how we can support your next innovation.
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